Contribution to information design and visual communication at Electrolux Group for 3.5 years, as part of the team developing a new user experience concept across platforms and brands such as Electrolux, AEG, and Frigidaire. The focus was on creating clear, intuitive interactions with products across all ranges—supporting improved everyday living for a wide variety of user groups.
Additional projects included adaptation for connected experiences and UI, print and digital synchronisation from packaging to feature interaction, and implementation of accessibility standards.
